QR Code Marketing
Mobile barcodes are turning up everywhere – buses, magazines, television, bar coasters. Research shows that 14 million U.S. mobile phone users scanned QR or barcodes in June alone, mostly via newspapers, magazines and product packaging, both at home and in-store. Your company’s data could reveal barcodes that offer access to a discount or coupon or that allow the consumer to learn more about a product or service are the most popular, such as mobile compatible websites, ads, PDFs and even videos that can be instantly watched right after your barcode is scanned providing the consumer with a brand experience that is exclusive, dynamic and interactive.
Given that mobile barcodes are finally cracking the mainstream, they have enormous potential to present brands with brilliant results. Mobile barcodes should be incorporated into all digital and traditional media so the consumer has 360-degree exposure to the mobile marketing campaign. This will also ensure that consumer experience, dialogue and interactivity are at the heart of the campaign and not simply an afterthought.
Contact IVNSTUDIOS today! Not only will we generate a QR Code for your business, but we'll also create the content, whether it's a mobile site, an ad, a video or any other content that suits your needs. |
